Your Author Brand: What It Is And Why You Need One

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We recommend checking out this article: http://blog.bookbaby.com/2018/09/your-author-brand-what-it-is-and-why-you-need-one/

Here’s an excerpt…

By BookBaby author Dana Kaye

“I’m not a brand, I’m an author!” True, but the purpose of branding is the same whether you’re selling books or bran flakes: to let customers know what they’re going to get before they buy.

Almost every author I’ve met, whether they write literary fiction for a small press or category romances for Harlequin, has considered themselves an artist of some sort, and no one wants to equate selling their art to selling Kellogg’s cereal or Coca-Cola. They don’t view their books as commercial products. But the purpose of branding is the same whether you’re selling books or bran flakes: to let customers know what they’re going to get before they buy.

When you pick up a Coke, you know exactly what the soda is going to…

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The Psychology of Social Media

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We recommend checking out this article: http://bakerviewconsulting.com/2018/09/the-psychology-of-social-media/

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Welcome back!

Have you ever wondered what makes people share on social media? I stumbled on today’s infographic and just a few days ago and just had to share! I hope you enjoy the thoughts from this infographic

I found this graphic on Social Media Today

The post The Psychology of Social Media appeared first on Bakerview Consulting.

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The Importance Of Creative Process: 5 Key Conditions To Help You Thrive

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We recommend checking out this article: https://www.thecreativepenn.com/2018/09/19/creativity-thrive/

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With every year that passes on my author journey, I realize more and more the importance of routine and consistent practice in order to create in a healthy and sustainable manner. 

creative processI have my regular time slot for writing, the same table at a local cafe, my noise-cancelling headphones and the same rain & thunderstorms sound as my fingers touch the keys. 

In today’s article, Maxima Kahn goes into more detail on the importance of creative process and routine.

Begin again. These are words to live by. As creators, we are continually beginning again—a new project, a new line of a poem, chap…

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How to Sell an Essay or Article: 21 Tips for Writing a Winning Cover Letter

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We recommend checking out this article: http://www.writersdigest.com/writing-articles/by-writing-genre/short-story-essay/how-to-sell-an-essay-writing-a-cover-letter

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Wondering how to sell an essay? Writing a cover letter that’s short and perfect to introduce your pages will sell a piece faster than submitting an excellent article or essay with an uninspired note.

This article is excerpted from Susan Shapiro’s new book, The Byline Bible: Get Published in Five Weeks.

My writing students are shocked by my belief that sending short, perfect cover letters to introduce mediocre pages will sell an essay faster than submitting a stellar piece with a lousy missive. Of course, I’m not advocating sending out pages that are less than superb. But here&#8217…

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How Authors Can Become Part of the News Cycle

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We recommend checking out this article: http://blog.bookbaby.com/2018/09/how-authors-can-become-part-of-the-news-cycle/

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By BookBaby author Mike Onorato

If you want to become part of the news cycle, you need to have something newsworthy happening. You also need to be proactive in positioning yourself and be able to tell your story.

Media contacts are inundated with books and pitches each day. This is true not only for new and upcoming books but also for backlist titles that may receive a boost from something happening in the news or some fresh angle. So how can you get your book and your message to stand out from the crowd? How can you become part of the news cycle and what can you do right now to penetrate the noise? Here are some suggestions:

Challenge people’s comfort zones

It’s called comfort zone for a reason, and finding a new angle or approach that a producer or editor might n…

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When is the Best Time for Your Book Launch?

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We recommend checking out this article: https://www.amarketingexpert.com/when-is-the-best-time-for-your-book-launch/

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Often the launch of a book (the actual book launch date) is determined by one thing: the book is finally done. But is there more to launching a book at the exact right time? Should there be? The simple answer is yes. But to understand how book launch times have morphed over the years, it’s a good idea to go back and look at the history of these launch dates.

Publishing a book and the associated timelines for launching the book used to be pretty simple. Publishers had major launch times which were: Spring, Summer, Fall/Winter, but now much of that has changed. Books are slotted in areas that fit them best, rather than being put into a season to fill the publisher’s book list for that particular time of year. And, with the deluge of political books hitting the market, publisher…

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5 Freelance Writing Tips

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We recommend checking out this article: http://www.writersdigest.com/whats-new/5-freelance-writing-tips

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All freelance writers have to start somewhere, and I’ve collected 5 excellent freelance writing tips here from previous guests of the Writer’s Market podcast. Five freelancers who’ve spent part or all of their time freelancing share some of their wisdom below.

5 Freelance Writing Tips

Doug White

1. Ask Yourself the Right Questions Before Freelancing

“Are you cut out for uncertainty at times? Are you able to focus? Are you comfortable with rejection?” In addition to considering finances and insurance, Doug White advises writers that these are key questions …

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Travel Writing 2.0 With Tim Leffel

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We recommend checking out this article: https://www.thecreativepenn.com/2018/09/17/travel-writing-2-0-with-tim-leffel/

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How can you balance freelance writing for immediate income and the creation of intellectual property assets for a long-term business? In today’s show, Tim Leffel gives his tips for becoming a successful travel writer.

travel writing tim leffelIn the intro, some thoughts on the European Copyright Directive [The Verge, Ars Technica, Publishing Perspectives].

I talk about my lessons learned in my 7th year of being a full-time author-entrepreneur, and also I’m a finalist in the Digital Book World Awards for Publishing Commentator, and Best Use of Podcasting in Book Marketing. Plus, you can now pre-order Valley of Dry Bo…

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Progress on my list of things to do – aka valuable resources list!

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We recommend checking out this article: http://bakerviewconsulting.com/2018/09/progress-on-my-list-of-things-to-do-aka-valuable-resources-list/

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Welcome back to Bakerview Consulting

How are you all doing today?

I’ve been reviewing my blog posts this past week and found my “list of marching orders” post from earlier in the year. From June, if you are keeping track.

I thought I’d take the opportunity to talk about the list – how my attack of the various topics is coming and at the same time provide you with some links to helpful articles. Find below my original list (in bold) and comments added.

Finding a step by step way to set up marketing – I attacked this topic i…

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Train Your Eye for Better Writing: 3 Writing Techniques Adapted from the Visual Arts

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We recommend checking out this article: http://www.writersdigest.com/editor-blogs/there-are-no-rules/craft-technique/train-your-eye-for-better-writing-3-writing-techniques-adapted-from-the-visual-arts

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Add color to the canvas of your manuscript with these 3 writing techniques adapted from practices commonly used by painters and other visual artists.

By Tess Callahan

You can’t learn to paint by looking at a Picasso any more than you can learn the cello by listening to Yo-Yo Ma, yet writers are expected to know their craft by virtue of having read books. Reading is of course crucial—just as looking is for the painter and listening for the cellist—but what artists, musicians and even athletes know about training for their field is often lost on writers.

Although I’ve learned much from the Master of Fine Arts program, workshops and conferences I’ve attended, I’ve also noticed they often focus more on the don’ts of writing than the dos. The person wh…

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