Making Magic With Twitter Hashtags

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By BookBaby author Carolyn Howard-Johnson

Judging from questions I get in my inbox, many people don’t understand Twitter hashtags. Maybe they are just plain annoyed by them, but they can be useful in your book marketing.

Yes, Twitter hashtags do get over used, but used judiciously, they can help expand the exposure of whatever it is you want others to know about.

What many people don’t understand is that Twitter hastags can become part of a normal – or at least understandable – sentence so they don’t intrude or dominate. Use them something like this: #Authors will find my vetted list of accessible #contests at

So both #authors and #contests get read as what they are: words, not interrupters. And certainly not as …

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