We recommend checking out this article: http://blog.bookbaby.com/2017/10/professional-book-review/
Here’s an excerpt…
By BookBaby author BlueInk Review
Professional reviews from trusted sources command credibility from the outset and can be used in ways consumer reviews cannot. Here are eight ways to make the most of a professional book review.
Let’s face it, all book reviews are not created equal. You can ask all your friends and relatives to post book reviews on Amazon, but in a world increasingly skeptical of “fake news” and reviews, readers may regard them with suspicion. Industry players like booksellers and librarians may be even more likely to disregard these consumer reviews.
On the other hand, a professional book review from a noted source – established magazines and newspapers, trusted bloggers, review services – command credibility from the outset and can be used …
Read the rest of the article through the url at the top of the post.
Don’t forget to also check out our list of recommended Book Marketing Tools!