Your Book As A Product, And Other Takeaways From The Creative Penn/BookBaby Interview

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By BookBaby author BookBaby

Best-selling author and independent publishing expert Joanna Penn interviewed BookBaby President Steven Spatz to discuss the state of indie publishing, treating your book as a product, and marketing insights gleaned from our 2017 survey.

Joanna Penn is a New York Times and USA Today best-selling thriller author who also writes non-fiction for authors and hosts The Creative Penn website and podcast. She has written 23 books, selling more than 500,000 books in 84 countries and five languages. Penn is a proud independent author who also runs a small press, Curl Up Press, with her husband.

The Creative Penn offers inspiration and information about writing, self publishing, book marketing, and how to make a living with your writing. She interviewed B…

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