We recommend checking out this article: http://www.writersdigest.com/online-editor/excellent-publishing-advice/the-anatomy-of-a-book-cover-a-guide-for-authors
Here’s an excerpt…
[Get hands-on craft and publishing advice at the WD Novel Writing Conference, October 26–28, 2018 in Pasadena, CA!]
by Yvonne @ Reedsy
Knowing and understanding the constituent parts of a book cover will help you make the best marketing decisions when you design or commission your own. Despite the popular saying, the cover of a book is what readers will use to judge the contents of your book. It could make the difference between readers walking (or scrolling) past it — or buying it.
Also remember: you want to design your book cover not just to attract readers, but to attract the right readers. This post that we wrote at Reedsy will take you through the anatomy of a book cover and help you build yours from the ground up so that it’s …
Read the rest of the article through the url at the top of the post.
Don’t forget to also check out our list of recommended Book Marketing Tools!