Eight Reasons to Start an Author Blog, a Book Marketing Sales Tool

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We recommend checking out this article: https://www.amarketingexpert.com/start-author-blog/

Here’s an excerpt…

If you tell your non-author friends you’re thinking of starting a blog, you’ll probably hear some noise about how blogging is “totally over.”

People have been declaring blogging dead for a decade. Google “blogging is dead” and you’ll see thousands of entries.

But it turns out the blog is a pretty resilient medium.

Your friends are right in one sense: the “make a zillion dollars with a blogging-about-blogging” blog has passed its sell-by date. You can only teach a finite number of people how to make money teaching blogging until the market is saturated and everybody goes back to the current version of selling Amway.

But that stuff has nothing to do with author blogs. As an author, you’re blogging to g…

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5 Things to Consider Before Publishing Your Book

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We recommend checking out this article: http://www.writersdigest.com/editor-blogs/there-are-no-rules/self-publishing/5-things-to-consider-before-publishing-your-book

Here’s an excerpt…

Special Advertising Note: The following sponsored content is brought to you by IngramSpark.

Throughout November, thousands of writers fought the noble fight to complete a book for National Novel Writing Month. If one of those writers was you, our most sincere congratulations; you’re basically a superstar. After spending an entire month pouring everything you had into your story, we encourage you not to lose momentum and to consider prepping that book for publication. Here are some tips to make sure you set your book up for success.

1. Define Success and Commit

If you want to print your book just to have a copy of your own, just enjoy the ride. But, if you intend to turn your work into a lucrative side hustle or fulltime career, it’s necessary to understand that se…

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Estate Planning For Authors With M.L Buchman

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We recommend checking out this article: https://www.thecreativepenn.com/2017/12/04/estate-planning-for-authors-with-m-l-buchman/

Here’s an excerpt…

Your intellectual property rights are valuable – both to you in your lifetime, but also for 70 years after you die according to copyright law. So what happens once you’re gone? Have you ensured that your heirs and successors can still benefit?

Estate Planning for authorsPlus, how to ‘tick the reader clock’ with your book marketing in this fascinating but also jolly chat with romance author, ML Buchman.

In the introduction, I mention the changes to Goodreads Giveaways, PublishDrive closes a funding round, WIRED magazine article on Welcome to the era of the AI co-worker, including aspects of…

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Weekly Round-Up: Writing Challenges

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We recommend checking out this article: http://www.writersdigest.com/editor-blogs/there-are-no-rules/weekly-round-up/weekly-round-writing-challenges

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Every week our editors publish around 10 blog posts—but it can be hard to keep up amidst the busyness of everyday life. To make sure you never miss another post, we’ve created a new weekly round-up series. Each Saturday, find the previous week’s posts all in one place.

wr_iconProve Yourself

Test your literary knowledge with Quotation Quibbles: Which Literary Villain Uttered Each of the Following Quotes?

Do you have what it takes to beat procrastination, that great enemy of writers everywhere? Yes, you do. Read Conquer Procrastination: How to Appreciate Your Writing Time to find out how.

Com…

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20 Best Songs for Writers and About Writing: The Ultimate Writing Mixtape

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We recommend checking out this article: http://www.writersdigest.com/whats-new/20-best-songs-writers-writing-ultimate-writing-mixtape

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Recently, I had iTunes on random and a couple songs played back-to-back that had lines about writing. It didn’t take long for me to wonder, “What are the best songs for writers and about writing?” So I started making my own list, and I put out a call on Facebook and Twitter (find my handles below if you love being part of such conversations).

Anyway, this post puts together my ultimate writing mixtape of the best 20 songs for and about writers and the process of writing. Sure, there are many other great songs about the subject, and please share them in the comments below. But this is the mix I’m going to start rocking on my way to and from writer conferences, open mics, and writing retreats.

*****

<img class="alignright size-full wp-image-220…

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Why traditionally published authors should NOT pay for marketing.

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We recommend checking out this article: http://www.authormedia.com/why-traditionally-published-authors-should-not-pay-for-marketing/

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If you are traditionally published, chances are your publishing company is putting pressure on you to “build your platform” and spend time and money to marketing your book. Most authors never question this and just see spending money on marketing as part of the job.

But is it?

Let’s take a closer look and see if it makes sense to spend time and money on marketing.

Reason #1: Traditionally published authors don’t have the sales information they need to succeed.

“The only way to avoid wasting money on marketing that d…

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5 Things for Indie Authors to Revamp in 2018

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We recommend checking out this article: https://www.amarketingexpert.com/indie-authors-revamp-2018/

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This year is wrapping up, no pun intended, which means as an indie author you should already be thinking of ways to make 2018 your best year yet.

There are a lot of aspects to book marketing, and I know it can get overwhelming, but here are 5 things to consider doing differently next year to shake up your approach.

2017 flew by for #indieauthors everywhere. 2018 is just around the corner. Have you thought about…
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Your Cover

If sales were lackluster in 2017, consider whether or not your cover may be to blame.

I know this is a sensitive issue for some authors, but honestly, suck it up.

My suggestion is to look at the bestsellers, I can almost assure you you’ll see similar themes, fonts, visuals, ratios, etc. Check this guest …

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How To Leverage The Power of LinkedIn To Market Your Non-Fiction Book

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We recommend checking out this article: https://www.thecreativepenn.com/2017/12/01/leverage-linkedin-non-fiction/

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Most book marketing help is focused on Facebook or Instagram these days, but did you know that LinkedIn is the most popular networking site for professionals? And that the average income on LinkedIn is higher than on any other platform? 

Leverage LinkedInSo, if you’re a non-fiction author, in particular, you can use LinkedIn to reach your target market. Here are some tips from Happy Self Publishing. 

Your manuscript is finally complete after weeks of editing, you’ve chosen a cover design from hundreds of different options, your formatting is finalised and your Amazon Author Page is set up and ready to g…

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Indie Author Content Ideas for Your December Book Marketing

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We recommend checking out this article: https://www.amarketingexpert.com/december-indie-author-content-ideas/

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Welcome to December’s content ideas for your indie author book marketing!

In a world where creativity and authenticity is required and demanded, these December #contentideas…
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Yes, many of us just want to tuck away in our jammies with a mug of eggnog and rum but book marketing never ends!

And remember, it’s crucial you stay in front of your fans and potential buyers, and I know that can be exhausting, so I’m trying to help you out by giving you monthly content ideas based around fun, unofficial and official holidays.

These can be content ideas for your indie author blog, for your social media, or even content you’re trying to pitch other bloggers or sites you write for.

Use this helpful list to jam out that content yo…

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“Good Enough” May Be The Best Thing For Your Writing

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We recommend checking out this article: http://blog.bookbaby.com/2017/11/good-enough-may-be-the-best-thing/

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By BookBaby author Rosanne Bane

“The best is oftentimes the enemy of the good; and many a good book has remained unwritten… because there floated before the mind’s eye the ideal of a better or a best.” – R. C. Trench, 1861

In 1861, people had the luxury of contemplating ideas in elegant language like the quote above. Today, we consume sound bites and acronyms because there’s too much on our plate to linger. GEMO — Good Enough, Move On — is the contemporary interpretation of Trench’s wisdom.

Sometimes you need your best

If you’re opening someone’s body up with a scalpel, you have a moral and legal obligation to be the best surgeon you can be and do the best operation you’re capable of.

If you’re driving a race car at over 100 MPH on a crowde…

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