5 Simple Tips for Creating Video Content for Social Media

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We recommend checking out this article: https://www.amarketingexpert.com/5-simple-tips-for-creating-video-content-for-social-media/

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Prep your time and space before creating video content.

Creating video content is actually the fun part, trust me. The real work comes with the preparation.

Decide where you’re going to do your video, make sure the lighting is good, make sure the space is clean and relatively clutter free. If you’re shooting at your desk, there are bound to be a few things around. And that’s okay because it’s more personal. But you don’t want so much sitting around it distracts from the content you’re delivering.

Do a few practice shorts to check the angle, the lighting, and what shows up in the background. Adjust as necessary.

With proper preparation you can actually start creating video content for the whole month, in one sitting! Download my free book marketing planne…

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Are LinkedIn groups dead?

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We recommend checking out this article: https://buildbookbuzz.com/are-linkedin-groups-dead/

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LinkedIn groups

Are you — or were you — a fan of LinkedIn groups?

I have long been a big supporter of LinkedIn groups because I always learned so much from the discussions. Because of that, I invested a significant amount of my social media time in group discussions — until LinkedIn redesigned the site in early 2017.

That’s when the group chatter just stopped.

LinkedIn groups seemed to disappear

The first clue that groups were in trouble after the redesign was that I couldn’t find them. I had to use Google to locate the 20 or so groups where I am (or was . . .) the most acti…

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Pros And Cons Of Traditional Publishing vs Self-Publishing

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We recommend checking out this article: https://www.thecreativepenn.com/2018/04/11/pros-and-cons-of-traditional-publishing-vs-self-publishing/

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Authors now have a choice in how they publish and get their books into the hands of readers. This article covers the pros and cons of traditional publishing and self-publishing.

You can also watch me discuss the pros and cons in the video below or here on YouTube.

Of course, you don’t have to choose either/or. Many authors are now hybrids, using both forms of publishing for different projects, but hopefully, this will help you evaluate your own options.

What is traditional publishing or trade publishing?

Traditional publishing refers to the established system of getting a book deal, which involves submission to agents over a period of time, usually a number of rejections and then (hopefully) being accepted. Then the agent will submit the manuscript to publis…

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Can Reading Books Lead To Better Health?

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We recommend checking out this article: http://blog.bookbaby.com/2018/04/can-reading-books-lead-to-better-health/

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By BookBaby author Andre Calilhanna

OK, so let’s start with the caveats. The first point in this compelling infographic (created by the good folks at Global English Editing) suggests that reading books for more than 3.5 hours a week makes you 23% less likely to die. That’s a heck of a good deal, right? Makes me want to read 3.5 hours a day! It studied people over a 12-year period, and book readers were more likely to live, though I’m not sure what the controls were… I’ll just take the literal interpretation of that stat, if you don’t mind.

Other nuggets listed in the infographic include the incredible stress-reducing effects of reading, though that should have an asterisk suggesting that reading the news has the exact opposite effect on …

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QUIZ: Finding the Right Social Media Strategies for Your Personality

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We recommend checking out this article: https://www.amarketingexpert.com/quiz-finding-the-right-social-media-strategies-for-your-personality/

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Social media strategies for authors can be tricky; you can’t just take blanket social media marketing advice and assume it works for your personality type and the kinds of people you want to reach.

So how do you get smart about using social media and figure out where to spend your time?

The goal with this quiz is to help you focus your social media strategies on one primary platform. That’s where you’ll put the lion’s share of your efforts. If you were looking at this as a pie chart, you’d put 60-70% of your time on your main social site and then divide up the rest elsewhere as you see fit.

Hey Authors! What social media platform is the best fit for you? Try this #quiz to find out! via…
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But keep in mind, when you’re don…

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The Making of a Grammy-Winning Audiobook: Directing Carrie Fisher’s The Princess Diarist

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We recommend checking out this article: http://www.writersdigest.com/editor-blogs/there-are-no-rules/industry-news-trends/making-grammy-winning-audiobook-directing-carrie-fishers

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by Jessica Kaye

What makes a Grammy Award-winning audiobook? A look at the past winners reveals there is a wide spectrum of answers to that question. It has to do with good writing, with good narration, at times it has to do with popularity and with timeliness. There is no one recipe for a winning audiobook but I can tell you the ingredients which helped make The Princess Diarist by Carrie Fisher the 2018 winner of the Grammy Award for Best Spoken Word.

In October of 2016, Carrie Fisher was in a recording studio to narrate her soon to be released memoir, The Princess Diarist, for her publisher, Penguin Random Hou…

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The Business Of Being A Writer With Jane Friedman

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We recommend checking out this article: https://www.thecreativepenn.com/2018/04/09/business-of-being-a-writer-with-jane-friedman/

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You can make a living with your writing if you change your mindset and educate yourself around the business as well as the craft of being a writer. In today’s show, I discuss multiple streams of income with Jane Friedman.

In the intro, I get excited about How to Write Non-Fiction, as I have just finished the first draft. Always a satisfying moment! I’ll have it up for pre-order soon.

I also mention Great on Kindle, the new non-fiction invite-only program that provides 50% royalty and allows for higher priced books and no delivery charge; Google’s new text-to-speech AI, which is indistinguishable from humans [BoingBoing], …

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Find The Rhythm In Writing

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We recommend checking out this article: http://blog.bookbaby.com/2018/04/find-the-rhythm-in-writing/

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By BookBaby author Michael Gallant

Rhythm in writing is a bit harder to define than other elements of the writing craft, but the cadence of your story can go a long way toward pulling your readers in and making the experience enjoyable. Here are some tips to help you find your groove.

As a writer, it can be easy to get wonderfully lost crafting images, foreshadowing major plot twists, building motifs, and sculpting seamless wordplay. I love playing with these elements in my own work, but never at the expense of another facet of the craft of storytelling I consider key: rhythm in writing.

Though the words we write are frozen on the (physical or digital) page, meter, flow, and cadence can still make a huge difference between text that bores and text that grooves.

Here…

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Quick and Free Author Marketing Strategies for the Weekend

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We recommend checking out this article: https://www.amarketingexpert.com/quick-and-free-author-marketing-strategies-for-the-weekend/

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Author marketing can take up a lot of time and let’s be honest, it’s not totally free.

So I’d like to balance out some of the tougher, more costly strategies with things you can do to improve your overall author marketing with minimal effort and no cost.

Interested in boosting your book over the weekend? Check out these quick, free strategies you can…
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Because who can’t get on board with easy and free?

Give these weekend author marketing strategies a try!

Here are some author marketing strategies to run through this weekend to kick off Monday in a better market position:

Claim your Author Profile on Bookbub and get your books listed. It’s free to submit your book to be added to your profile.

Publish one of…

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How To Write A Scene That Works: The Story Grid Way

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We recommend checking out this article: https://www.thecreativepenn.com/2018/04/06/how-to-write-a-scene-that-works-story-grid/

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It can be easy to assume that writing a story is just about getting words on the page. After all, we’ve read and watched and listened to so many stories that creating one can’t be difficult, right?

story grid scene The truth is that writing a compelling story involves a lot more than words. You need to understand aspects of story structure. 

In today’s article, Valerie Francis breaks down the elements of a scene.

Scenes are the foundational building blocks of story and when they work, readers are hooked. They devour the book and then they recommend it to their friends. As authors, this is exactly wha…

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